Content creation involves curating photos, videos, and social media posts, to tell your story and connect with your community both online and in real life. With an emphasis on holistic and an organic lifestyle approach, I consider the impact content has on our communities. By focusing on the interconnectedness and flow of your social media, I ensure that the content we create will align with your broader goals, values, and mission. Through this organic approach I aim to create a collective space where we can engage with and share the lifestyle of your desired community, fostering genuine connections through content that resonates with their values and interests.

Food: 

• Restaurants, Caterers, Bakeries, Food Trucks, Chefs 

Fashion:

• Thrift Shops, Slow & Sustainable Fashion Brands

Content Creator/Influencer:

• Bay Area Creators, Influencers, Artists, Foodies, Local Lifestyle, Travel

Home & Interior Design:

• Interior Designers, Architects, Real Estate Agents 

Special Occasions:

• Engagement, Pregnancy, Anniversary, Birthday, Retirement Party 

Product:

• Brands, Small Businesses, Local Creators, Dispensaries, & Artists 

Service Providers:

• Yoga Instructors, Chiropractors, Hair Stylists, Massage Therapists, Acupuncturists, Healers, Life Coaches, Herbalists, Sound Bath, etc.

• Menus & Dish Highlights

• Short Recipe / Cooking Content

• Ambiance, Interiors & Exteriors

• Behind-the-Scenes / Process Videos

• Events & Special Occasions

• Product Photography (non-food)

• Foodie Content (for foodie creators) 

• Lifestyle Videos & Photography

• Vlogs & Tutorials 

• Brand Collaborations & Sponsored Content

• Editorial Photography  

• Portfolio Photography 

• Exhibition Coverage 

• Travel Photography & Content

• Nature Photography & Content 

• Architectural Photography 

• Property Listing Photography & Content

• Class / Workshop Photography & Content 

• Instructional / Educational Content

• Testimonial Content

• Promotional Content

• Holistic Wellness Content

• Podcast BTS

• +MORE

Social media provides a platform to share your story through your unique lens, enabling you to build and nurture a community that fosters lasting connections. By showcasing your personality and infusing storytelling into your content, you create authentic interactions that resonate with your audience, ultimately driving loyalty and encouraging lifelong customers. In today’s digital world, this level of engagement is crucial for standing out and establishing meaningful and authentic relationships with your community.

My process as a photographer, content creator, and community coordinator begins with an initial conversation to understand your needs, followed by a preliminary social media audit and a scheduled consultation to discuss concepts and goals. I will create the content using a variety of equipment (e.g. digital cameras, film cameras, smartphones) to ensure we capture the essence of your vision. This is followed by editing and reviews to get the final edit that aligns with your vision.

A review of how your social media performing with your community. The purpose of the audit is to assess how your current content and social media strategy aligns with your values and goals. It allows us to identify ways we can boost engagement, create more cohesion, and ensure your personal style and story is being integrated. Key components of the social media audit:

1. Profile Assessment: Reviewing all social media profiles to ensure they are complete, consistent, and aligned with brand messaging, including bios, profile pictures, and cover images.

2. Content Analysis: Evaluating the types of content being shared (e.g., images, videos, text), their quality, and how well they resonate with community (target audience).

3. Performance Tracking: Reviewing past campaigns and posts to assess what has worked well and what hasn’t, using insights to inform future strategies.

4. Strategy Recommendations: Based on my findings, the audit concludes with actionable recommendations for how we can improve social media strategy, content, and engagement.

From building BIPOC and female-centric student organizations to working as a photographer and content creator, I’ve continuously found ways to merge creativity, community, and mindfulness. I’m particularly drawn to projects that create positive social change and bring culture and community to life through intentional visual communication. I am eager to use my unique blend of creativity, passion for social change, and commitment to intentional communication to help grow and maintain your online presence.

Each Package Includes:

• Visual Content Strategy: Personalized strategies to ensure your photos and videos connect with your target audience and brand voice.

• Social Media Guidance: Recommendations on posting schedules, hashtag strategies, and social engagement tips.

• Location Scouting: Assistance with finding locations that resonate with your vision and align with your brand.

• Vision Board / Shot List Creation: A custom visual mood board for each session to guide the shoot’s style and aesthetic.